At Do It Like A Mother (also known as DILAM), everything we do centres around the journey into parenthood – especially the transition through pregnancy, birth, and the postpartum period (however long that lasts for you). It’s one of the most powerful and challenging phases of life, and often the moment your wellbeing slips to the bottom of the list.
We exist to change that.
We see what you’re carrying.
Becoming a parent can feel like a rollercoaster – joyful and tender one moment, guilt-ridden or overwhelmed the next. It’s also one of the most judged and scrutinised roles in our culture. From the minute you announce a pregnancy, everyone has something to say. Advice piles on. Expectations tighten. The pressure builds.
This journey touches every part of you – physically, emotionally, socially, spiritually. That shift has a name: Matrescence. And you deserve care as you navigate through it.
Your wellbeing matters, deeply.
We believe your wellbeing is an important foundation. But in reality, most parents put themselves last. It’s not about being able to take a shower uninterrupted (although that is divine), it’s about redefining care, real care, and how it works for you. It could be as small as a quiet and calm 10 minutes away that gives you peace. It could be unlearning everything you were told about what a “good mother” looks like.
We want to help you reconnect with your instincts, your identity, your body, and your needs.
Real support, no judgment.
We don’t tell you how to parent – there is no one way or a right way. Instead, we empower you with knowledge and tools so you can make confident choices for your family, on your terms. Every parent matters here. No exceptions.
Our classes, groups, and community events are designed to give you real, grounded support across pregnancy, postnatal recovery, emotional wellbeing, and beyond. We talk about the good, the bad, and the messy truth. We listen to different perspectives. We don’t shy away from what’s hard.
A movement, not just a service.
Do It Like A Mother is more than a place to get support – it’s a movement toward change. Toward mothers and birthing parents being truly cared for. Toward untangling ourselves from the toxic expectations of patriarchal motherhood. Toward community, not comparison.
We’re committed to creating spaces where every parent feels seen and supported.
From Our Director
Taking on Do It Like A Mother felt like a natural step, something about it aligned with what I knew needed to change.
I’ve felt what it’s like to be unseen in motherhood. To feel like care for yourself is indulgent. To live under the weight of a culture that praises martyrdom but punishes honesty. I know what it’s like to treat a shower as real self-care. To crave peace. To feel like you’re supposed to love it all and yet be quietly falling apart.
I also know this isn’t just personal, it’s cultural. The model of motherhood we’ve been handed is rooted in systems that don’t serve us. And for parents who face social or institutional marginalisation, the barriers are even higher. The need is greater. And the support is less.
It doesn’t have to be like this.
DILAM is about rebuilding how we support parents from the ground up. Together, we’re creating something honest, inclusive, and strong.
— Charli Davies, Owner & Director
Our Ethos
Inclusivity. Education. Equality. Empowerment.
Community. Connection. Change.
This is a space for every parent. No exceptions.